Marketing Ideas
A Visual Aid for the Not-So-Visual Marketer
While searching for insightful courses in a professional studies catalog, I saw a course based on The Back of the Napkin,the popular book by Dan Roam.
That led me to the author’s Web site to learn more.
What I found was a dynamic space and four-step tutorial on how visual teaching starts with line drawings, not artistic [...]
Three Ways to Market When You Don’t Have Internet Access
A glitch in my Internet access kept me offline on Friday, forcing me to focus on non-Web activities to move forward in my business and marketing plans.
This could have been a very-difficult day for me if I wasn’t the type of marketer who immediately turns a small problem into a great opportunity, especially since my [...]
Why Donations are an Important Part of Marketing
If you’re looking to boost regional sales, donations and neighborhood sponsorships may be the answer.
I’ve attended many auctions and black tie events where acupuncture technicians, massage therapists, and other service specialists donate coupons and industry products that not only promote a good cause but also serve as an introduction to or reminder about their businesses.
The [...]
