Finances

Three Financial Management Tips for Solo Marketers

I often search for money management tips from financial experts who specialize in small and solo businesses. Are you the same?
Most articles overlook our needs. However, learning about money allows us to save more for marketing purposes.
Bill Lynott, a financial adviser whose tips I frequently read, shared his advice in an issue of Specialty Coffee [...]


Six Procedures to Put in Your Marketing Systems Folder

Last year, one of my posts encouraged you to write down marketing and other very-important procedures so that you don’t re-invent the wheel each time the process is completed.
I suggested this because as a solo marketer, I’ve had a bad habit of trying to remember how I successfully finalized a project that I want to [...]


Consider Where to Trim Expenses as Well as Increase Sales

With the change in the year comes a determination to create new products and alternative income streams to ensure that sales increase.
Last year I mentioned the importance of checking and trimming expenses as much as possible. Hopefully, that’s also part of your 2010 plan.
Your financial software will reveal, after a few clicks, how much you’ve [...]